There are different marketing objectives based on what you want to accomplish. Here’s how they align with business goals:
Brand awareness: Introduce your brand to a new audience.
Reach: Expose your ad to as many people in your audience as possible.
Traffic: Drive traffic to a specific web page, app, or Facebook Messenger conversation.
Engagement: Reach a wide audience to increase the number of post engagements or Page Likes, increase attendance at your event, or encourage people to claim a special offer.
Video views: Get more people to watch your videos.
Lead generation: Get new prospects into your sales funnel.
Messages: Encourage people to contact your business using Facebook Messenger.
Conversions: Get people to take a specific action on your website (like subscribe to your list or buy your product), with your app, or in Facebook Messenger.
Catalog sales: Connect your ads to your product catalog to show people ads for the products they are most likely to want to buy.
Store traffic: Drive nearby customers to bricks-and-mortar stores.
what is your business Objective
what is a social media ad
Social media advertising is an important way to connect with your audience on world wide social networks.
The ever-changing algorithms can make it a challenge to connect organically with fans. That means social media ads can get your message in front of the people who are most likely to want your products or services.
You only pay to reach the most valuable potential customers when you use targeting options!
Social Media management Prices
Features
1 Social Network
2 Social Networks
3 Social Networks
4 Social Networks
Social Media Account Manager
Flat Fee/Mo
Posts Only
Write Content
Respond to comments
Hashtags
$500
Up to 15 posts per month
6 Custom Images
1 Boosted Post Per/Mo
*Min Investment required
$750
Up to 30 posts total per month
8 Custom Images
2 Boosted Post Per Mo
*Min Investment required
$1000
Up to 45 posts total per month
10 Custom Images
3 Boosted Post Per/Mo
*Min Investment required
$1200
Up to 60 posts total per month
12 Custom Images
4 Boosted Post Per/Mo
*Min Investment required
Social Media Marketing Strategy
Standard Monthly Reporting and Analysis
48 Business Hour or Less Customer Response Time
Social Media Ads
Write Content
Boost, Monitor Ads
Target audience, geolocation
Use client photos and/or stock image
Hashtags
1 Boosted Post Per/Mo
*Min Investment required
2 Boosted Post Per Mo
*Min Investment required
3 Boosted Post Per Mo
*Min Investment required
4 Boosted Post Per Mo
*Min Investment required
Boosted Posts Min Ad Spend Per Ad
$100-$200
$200–$400
$300 – $600
$400–$800
Social Media Video Creation Ads
Write Content
Branding, titles, logos, captions, transitions
Call-to-actions included if requested
Stock video clips
Stock Images
Client Images
Video Format i.e. Mp4, etc.
15 sec video
$150
Available formats 1:1, 9:16, 16:9
Music Optional
Uploaded
30 sec video
$300
Available formats 1:1, 9:16, 16:9
Music Optional
Uploaded
Month to Month Terms & Conditions
Annual Terms & Conditions
Set up new social media channel including cover photo & profile setup